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Mark Scharenbroich | Keynote Speaker
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  Frequently Asked Questions    
  How do you pronounce your name?   
    Mark is the easy part, Scharenbroich is another matter.  To tell you the truth, we’re not even sure how to pronounce it.  “Sharon-brock” works or Shake-n-bake if that’s easier.  No matter how you pronounce, it’s okay with me.  
  How do you differentiate yourself from other speakers?
Three areas of differentiation:
 
  star bullet Memorable message.  People remember the Nice Bike principle.  They will refer to it throughout the meeting and back home with their team members.  
  star bullet I don’t use PowerPointnot that there’s anything wrong with it… my audience stays engaged through observational humor, memorable stories and by connecting with the audience through common, shared experiences.   
  star bullet Each presentation is fresh, meaning that this is not a “canned” talk.  I’ve spoken to more than 3,500 audiences but your group will not be 3,501. Each presentation feels fresh, conversational and fun. I think out of the can.  
  Will you tailor your presentation for our group?  
    Yes, (please fill in your name) I do customize, but I go beyond just filling your name in the appropriate sentence. I do my homework, get to know your organization and tie my message around your objectives. Plus, my training was in improvisational comedy, so my strength is including real time relevancy for the audience.  To get us started, please fill out the pre-program questionnaire.  
  Where’s the best position to use you at our event?  
    75% of my clients use me to open the program to set the tone of the meeting. 25% of my clients use me to close out the meeting and send everyone away on a high note. Once we discuss the objectives of your event, I can give you a better insight on where to position my presentation.  
  What’s with the Boomba Hey?  
   

Watch tmark Scharenbroich's big finishI began my career speaking in high school gymnasiums years ago.  Since my message to high school students was about being more involved in their school, I ended the program with an interactive activity called Boomba Hey. I divided the students in half with one side cheering Boomba and the other half Hey. I would direct them in a fun chorus and we would end with them cheering out the name of their school. Students always got involved in it. I decided to try it with a business audience of 2000 at a Wells Fargo event. To my surprise, they cheered louder than students did.
I kept it in the show. As lame as it sounds, it works. I even used it at a Harley-Davidson dealer meeting and they roared with approval. Every show needs a Big Finish!

 
  What do the initials CSP and CPAE after your name mean?
Are you a part-time accountant?
 
   

NSA Credential LogosNo, I freaked out on flash cards in elementary school. Math is not my forte.  CSP and CPAE are designations from the National Speakers Association. CSP means Certified Speaking Professional. It’s an earned designation held by fewer than 10% of the NSA members. CPAE means Council of Peers Award of Excellence. It is a recognition designating Hall of Fame status. Fewer than 150 National Speaker’s Association members are in the Hall of Fame. 

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phone: (952) 939-9080
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Scharenbroich & Associates
5702 Seven Oaks Court
Minnetonka, Minnesota 55345
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